ChIPs Global start when a Summit Report 2: The DTSA and a system breach by hackers - what does it mean for your trade secrets?
The DTSA panel shares best practice to reasonably protect your trade secrets As readers will know, one of the AmeriKat's favorite topics is trade secrets. She was therefore quick to rush to the Defend Trade Secrets Act (DTSA) session that was moderated by Jeanine Hayes ( Chief Intellectual Property Officer, Nike ). Jeanine explained that years and years are spent on product development at Nike which is tied to very public marketing campaigns only at the last stage. Trade secret protection during the product development is therefore exceptionally important. The DTSA was driven substantially by industry who recognize that trade secrets is an important right (see the AmeriKat's reports on the legislation http://specifications-price123.blogspot.com /search?q=DTSA&max-results=20&by-date=true">here ). A reason for the big push for the DTSA was the need for consistency around the enforcement of the right. There are good state laws, Jeanie noted, m...